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The magazine is printed on a garbage bag so it is possible to deliver information at the same time as delivering the boring message of cleaning up.
The idea original came from being on Roskilde festival in Denmark, where the festival participants are not very good at cleaning up after themselves. At this particular festival there are employees who hands out garbage bags, so why not give people something to read at the same time.
The Nørrebro race is a part of the project 'Mind Your Own Business', developed by Dansk Flygtningehjælp where young boys from different areas in Denmark starts there own businesses,
in this case the Nørrebro race. The identity was designed based on ideas and wishes from the boys attending the project.
KT'09 was a project made by two performance-design students. The project took place at Kultorvet in Copenhagen and the idea was to involve the public in the process of remaking the area of the city.
In cooperation with Birgitte Heide Sørensen I developed the identity
Visit KT'09 blog / Birgitte Heide / Lise Juul Madsen / Louise Von Mullen
The identity is an entry for a competition, for an Art and Culture growth house,
where the focus areas are innovation, entrepreneurship and interdisciplinarity.
TThe visual identity is created based on the focus areas mentioned above and the thought of building something new. It is an example of a logo containing diversity, creativity and the ability to change.
The identity could be used and displayed on various surfaces and can be used as more than just a logo.
The diversity and ability to change grants the user possibility to make a new logo every time a new project is created under the brand name CAKI.
Constructing a new logo is done by using the symbols matching the first four letters of the sub brand, and cutting them according to the identity manual.
Posters for two of the studentmovies in 2011